7 Reasons Why You Should Outsource Your Business Copywriting.

Eleanor Goold
6 min readJan 19, 2020

We all know that outsourcing tasks you are not skilled at or simply haven’t got the time to perform properly just makes good business sense.

It’s the same when it comes to outsourcing your business copywriting.

Many businesses, freelancers and entrepreneurs successfully outsource their copy needs to skilled copywriters on a regular basis.

That’s nothing new.

However, what about larger firms who have in-house corporate communications and marketing departments? Surely they don’t need to outsource any of their corporate communications copy or customer-facing sales copy, or do they?

Maybe you are the lead decision-maker at one of them and, despite ever-increasing department workloads, are hesitant to outsource any element of your comms copy due to perceived lack of control, cost or simply opportunity?

Whatever the reason, we have seen an increase in demand in our stand-alone copywriting partner service for SMEs and enterprises and witnessed a shift toward outsourcing copywriting rather than leaving it entirely as an in-house function.

There’s no doubt about it, the way we work is changing.

And here’s why:

1. On your side but not on…

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Eleanor Goold

Copywriter. Coach. Convention breaker. Loves dogs, nature, and good wine. Find me here: https://shor.by/TheCopywriter